The collaboration between Firsthand Supply and Ace Hotel feels like a natural alignment of philosophy and experience. Firsthand built its name on thoughtful, high-quality formulas designed to elevate everyday routines with intention and care, while Ace Hotel has long been known for creating spaces rooted in culture, creativity, and community. Ace Hotel properties are designed to reflect the energy of their surroundings and bring people together through art, design, and shared experience, making them more than just a place to stay. Firsthand Supply products fit seamlessly into that environment—turning simple daily rituals into something more elevated and personal. Together, they create a moment where design, experience, and routine all meet.